LiVegan: Vegan Lifestyle ProductsPosted: January 3, 2018
Mona Chmeis, owner of Austin-based, LiVegan decided to become a vegan in 2014 and it changed her life. “I have never been healthier of happier,” she says. “Being vegan is not just about what you put into your body. It is about ethical choices that you make every day. There is a sense of pride living vegan that includes sacrifice, passion and a strong moral compass.”
Chmeis began searching for fitness products that would show her vegan pride. “As you become more aware of what you put into your body, you begin to recognize the improvement to your body’s health and fitness,” says Chmeis. “You want to find products that promote your new lifestyle and that are made cruelty-free with no animal products. After searching the Internet, I couldn’t find a sports bra that I liked, so I decided to create my own,” says Chmeis. And, that initial search led to the development of a number of lifestyle products with the LiVegan brand.
LiVegan is now offering custom hooded sports bras, shaker bottles, hats, sleeveless hoodies, and is in the process of testing fitness pants for production. Chmeis is committed to ensuring that all of her products are made by companies that pay fair wages and use no animal products. “Each product branded and marketed by LiVegan is made in the United States to ensure no workers are harmed or exploited in the production,” says Chmeis.
Over the next couple of years, Chmeis will continue to build the LiVegan brand, expand product offerings, and promote the LiVegan website. An avid animal lover, Chmeis’ long-term goals are more far-reaching. “I will continue to pursue my goal of defending animals and hope to someday own an animal sanctuary and rescue facility.
To find out more about Chmeis’ journey and to learn more about LiVegan products, visit liVegan.com.